Account Managers are responsible for the management of client accounts, and act as the interface between the customer services and sales departments within a company.
Roles and responsibilities
What does an Account Manager do?
Account Managers may perform the following tasks:
- Identifying potential new clients and business opportunities
- Generating ways to attract new clients
- Liaising with clients in order to identify their needs
- Dealing with client requests
- Designing marketing strategies and media proposals for a product or service
- Ensuring that clients pay on time
- Ensuring that company outgoings are paid on time
- Communicating client agendas to other members of staff
- Maintaining a good understanding of clients and their business strategies
- Acting as the first point of contact for company clients
- Setting up meetings
- Liaising with other departments in the company according to client requirements
- General administrative duties
- Giving presentations
- Selling products and new campaigns.
What personal requirements will you need?
- communication and interpersonal skills
- analytical skills
- the ability to use initiative
- the capacity to work under pressure
- influencing and negotiation skills
- oral and written skills
- business awareness
- IT literacy.
The University of Western Australia